Now in its 17th edition, the Latte di Natale project by Latteria di Chiuro accompanies the restart of schools with an initiative that involves primary school classes in the province of Sondrio, inviting boys and girls to express themselves with creativity and imagination through the art of drawing.

Over the years, the competition has seen thousands of young artists engage in drawings capable of conveying values such as solidarity, sharing, and the connection to the territory. It has become an eagerly awaited appointment that takes place every autumn, bringing the works of the winners to the special Christmas packaging of fresh milk from Latteria di Chiuro.

The theme chosen for the 2025 - 2026 school year is “Giochi con me?”, a simple and universal question that encapsulates the desire for sharing typical of childhood.
Through their drawings, the students participating in the competition are invited to tell the magic of play in all its forms: from moments spent outdoors with friends to the more creative activities between school desks or at home. An invitation to rediscover the importance of play: not only a moment of fun but also an opportunity for growth, friendship, and mutual discovery.

How to participate in Latte di Natale 2025

The interested primary schools can participate by inviting students to make their drawings by October 23, 2025, the final and non-extendable deadline for submitting works. The following day, October 24, the jury will meet to select the most deserving works, and the overall winner will be the new protagonist of our Latte di Natale packaging.

Thus, this year too, Latte di Natale is not just a competition, but an opportunity to give voice to the imagination of the little ones and spread a message of joy and sharing.

For more information about the initiative and to learn about the details of participation, visit the dedicated website.